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Category: Marketing, Branding, Advertising

Bob Kustka
Bob Kustka joins Jim Blasingame to reveal that an increasing number of small businesses want to hire, but can’t find enough prospects. So you have to create a hiring plan.
Jim Blasingame
Jim Blasingame reveals why customers decide to leave or stay with a business, and it’s not about your price, product or service. At least not at first.
Jim Blasingame
Jim Blasingame reveals that in The Age of the Customer, before customers know if you’re competitive, they want to know if you’re relevant to them.
Tom Borg
Tom Borg joins Jim Blasingame to discuss how the Baby Boomer generation thinks and how to communicate with the customers in that generation.
Ilise Benun
Ilise Benun joins Jim Blasingame to share tips on how to get testimonials.
Ramon Ray
Ramon Ray joins Jim Blasingame to reveal that one of the keys to small business success is honestly evaluating your own leadership capability as you delegate to others.
J. Eduardo Campos
J. Eduardo Campos joins Jim Blasingame to reveal the communication gap that’s created when the tech industry fails to name their products and services in a way that’s intuitive for their non-technical customers.
Robert Grede
Robert Grede joins Jim Blasingame to reveal some of the key in-store elements of retail success, including signage, shape of displays, and cross-merchandising.
Kathy Perry
Kathy Perry joins Jim Blasingame to recommend you not try to conquer the social media world, but pick those platforms and applications that you can manage and that fit your business.
Kathy Perry
Kathy Perry joins Jim Blasingame to remind us to think of our LinkedIn business pages like we do our websites, and optimize them for the best search results.

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