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Category: Marketing, Branding, Advertising

Ilise Benun
Ilise Benun joins Jim Blasingame to reveal some of the ways marketing has changed in the past 20 years, including the way customers can tell the world about your service.
Steve Martin
Steve Martin joins Jim Blasingame to reveal some of the data mining disruptions, and reasons small businesses will have get better at tracking individual customer behavior, over demographic trends.
Steve Martin
Steve Martin joins Jim Blasingame to report on the impact of mining, aggregating, and employing data is creating a new disruption on the economy, especially small businesses.
Arun Gopalakrishnan
Arun Gopalakrishnan joins Jim Blasingame to reveal that 21st-century customer data should be focused more on their buying habits than their generation, income, location, etc.
Arun Gopalakrishnan
Arun Gopalakrishnan joins Jim Blasingame to reveal that 21st-century customer data should be focused more on what they’ve been doing than who they are.
Jim Blasingame
Jim reveals the power of the Cloud, including five applications, as well as how to avoid one of the biggest problems with it.
Catherine Kaputa
Catherine Kaputa joins Jim Blasingame to reveal that if you expect an investor to take your seriously, you have to be able to convey the essence of your value proposition in a very short sentence.
Bill Schley
Bill Schley joins Jim Blasingame to reveal the power of what he calls microscripts, how to create and use them.
Bill Schley
Bill Schley joins Jim Blasingame to reveal what a microscript is, and why it should be very short and very intuitive.
Debbie Meyer
Debbie Meyer joins Jim Blasingame to report that social media marketing is different from traditional marketing in that it’s more difficult to accomplish a call to action ROI.

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