The Age of The Customer®

Advice, information and training in the field of economics, business operations and business management.

THE AGE OF THE CUSTOMER® is a fundamental belief system originating with Jim Blasingame.

THE AGE OF THE CUSTOMER® is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.

Please browse the following selection of THE AGE OF THE CUSTOMER® educational audio products to learn more about Jim’s motivational beliefs, products, and services concerning small business economics and operations; including Jim's exclusive series of THE AGE OF THE CUSTOMER® shows.

Tom Asacker
Tom Asacker joins Jim Blasingame to reveal the challenges analog humans face as we convert our 10 millennia analog dance into one that includes digital leverage.
Tom Asacker
Tom Asacker joins Jim Blasingame to reveal the dynamic dance that is created as humanity attempts to incorporate digital leverage with our analog nature.
Pamela Harper
Pam Harper joins Jim Blasingame to reveal that every CEO has to track the trends that customers are facing, as well as those facing the customers of our customers.
Bob Negen
Bob Negen joins Jim Blasingame to reveal some of the ways small retailers can use AI to anticipate what customers want, and raise your relevance and competitive level.
Bob Negen
Bob Negen joins Jim Blasingame to discuss what’s new and what’s fundamental for Main Street retailers to serve customers in the Digital Age, including the fact that you still have to earn their business.
Jim Blasingame
Jim Blasingame reveals the power of relevance in The Age of the Customer, how to accomplish it, and why it now precedes competitiveness in the customer decision-making process.
Jim Blasingame
Jim Blasingame reveals why relevance is your customers’ new prime expectation, plus even if you’re competitive, why customers may rule your business in or out – likely before you know they exist.
Chip Bell
Chip Bell joins Jim Blasingame to reveal the imperative of making constant adjustments to the evolving expectations of customers, especially regarding the influence of technology.
Chip Bell
Chip Bell joins Jim Blasingame to discuss the implications of world changes – especially technology – on how you serve customers and nurture those relationships.
JoAnna Brandi
JoAnna Brandi joins Jim Blasingame to explain what is really happening when you get “ghosted” by a customer – it’s not because they’re mad at you, but because you just became irrelevant.