The Age of The Customer®

Advice, information and training in the field of economics, business operations and business management.

THE AGE OF THE CUSTOMER® is a fundamental belief system originating with Jim Blasingame.

THE AGE OF THE CUSTOMER® is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.

Please browse the following selection of THE AGE OF THE CUSTOMER® educational audio products to learn more about Jim’s motivational beliefs, products, and services concerning small business economics and operations; including Jim's exclusive series of THE AGE OF THE CUSTOMER® shows.

Jim Blasingame
A word from Jim
Jim Blasingame reveals his latest tips for small business owners.
Arky Ciancutti
Arky Ciancutti joins Jim Blasingame to lament the fact that corporate America has much work to do to make small business vendors believe they can be trusted.
Arky Ciancutti
Arky Ciancutti joins Jim Blasingame to share ideas on how the power of trust is a best practice, that drives profits and sustainable success.
Arky Ciancutti
Arky Ciancutti joins Jim Blasingame to discuss why our customers expect specific performance from us, and the role that trust plays in those expectations.
Jim Blasingame
Jim Blasingame reports on two letters big business customers sent to their small business vendors, plus two that will be coming – maybe soon.
Pam Danziger
Pam Danziger joins Jim Blasingame to reveal the power of keeping your retail strategy focused on the personal expectations of your customers, which are changing every day.
Ken Tencer
Ken Tencer joins Jim Blasingame to reveal the concept of developing customer personas to help you make sure you’re focusing on the right kind of prospect.
Ken Tencer
Ken Tencer joins Jim Blasingame to reveal that whatever your company should be doing tomorrow, or next year is 100% knowable, and is in the heads of your customers, but you have to go get it.
Alan See
Alan See joins Jim Blasingame to reveal that cadence, character, and call out are three terms to keep in mind when executing your marketing strategy.
Bryan Mattimore
Bryan Mattimore joins Jim Blasingame to reveal the innovation and creativity customers are demanding – without realizing it – as they continue to modify their expectations, empowered by technology.