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Category: Marketing, Branding, Advertising

Karen Post
What if someone told you that giving stuff away could help build your brand? Well, that's exactly what Karen Post told Jim Blasingame as they talked about some of the strategies you can use around free stuff.
Colleen Rickenbacher
For many small businesses, 2009 is going to be a challenging year. What are you going to do about it? Colleen Rickenbacher talks with Jim Blasingame how to plan for success, even in a recession.
Tom Asacker
What does a small business do to leverage the value of its brands during a recession? Tom Asacker joins Jim Blasingame to give some tips on small business branding in a challenging economic period.
Jeff Zbar
Should your small business care what's happening on Twitter? Jeff Zbar and Jim Blasingame talk about some of the things to think about with regard to the social networking application, Twitter.
Ilise Benun
What if your marketing plan was laid out for you in advance? Ilise Benun joins Jim Blasingame to lay out the eight most important steps in your new marketing plan.
Liz Lynch
Small business owners should become cavemen during a recession. Networking expert Liz Lynch joins Jim Blasingame to talk about overcoming your reluctance to network and offers a number of networking tips.
Beverley Williams
Don't be a small business caveman. During tough economic times you must stay connected, and Beverley Williams joins Jim Blasingame to talk about how her small business network leveraged each other.
Leslie Ferry
How will you deliver and receive information and communications in the future? Leslie Ferry joins Jim Blaingame to talk about the convergence of telecom technology, including voice over Internet Protocol (VOIP).
Gary Harpst
How will small business leadership have a positive impact on economic recovery? Gary Harpst and Jim Blasingame discuss this issue, plus the challenges of sustaining growth.
Paul Casey
What are the most important survival practices a small business should focus on. Paul Casey and Jim Blasingame talk about the top 10 best practices, as recommended by small business owners.

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