Tom Asacker

Tom Asacker

Tom Asacker is a writer, brand strategist and public speaker. His philosophies are outlined in several of his books, including A Clear Eye for Branding, Sandbox Wisdom, A Little Less Conversation, and The Business of Belief. Beyond his success as an entrepreneur and author, Tom is a recipient of the George Land Innovator of the Year Award; he holds medical patents and product design awards; and he is recognized by Inc. Magazine, M.I.T., and Y.E.O. as a past member of their "Birthing of Giants" executive leadership program.
Web Sites:
www.acleareye.com

Interviews with Tom Asacker»See allInterviews RSS Feed

Tom Asacker joins Jim Blasingame to discuss how the impact of the Internet on how we approach customers has created unprecedented tasks and costs.
Tom Asacker joins Jim Blasingame to reveal how the way customers perceive and find brands has completely shifted due to the Internet, and what you need to know about that implication.
Tom Asacker joins Jim Blasingame to reveal that the only thing that differentiates a business from customers is how they’re made to feel about the experience, everything else is a commodity.