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Category: The Age of the Customer®

Alan See
Alan See joins Jim Blasingame to report on new research that shows the efficiency and profitability of making sure you’re marketing is aligned with customer expectations.
Skip Miller
Skip Miller joins Jim Blasingame to reveal how to determine the position of a prospect’s journey of understanding as they make a purchase, and how to plug in at the right place to establish your relevance.
Skip Miller
Skip Miller joins Jim Blasingame to reveal that there are certain communication skills around how to ask questions the right way that will help you nurture prospects into customers in the way they prefer in The Age of the Customer.
Bob Negen
Bob Negen joins Jim Blasingame to remind small businesses, especially retailers, that “buy local” and Small Business Saturday will not save you from failing to meet the evolving expectations of 21st century customers.
Christopher Bishop
Chris Bishop joins Jim Blasingame to reveal how you can make your offering augmented reality ready, in order to educate customer visitors who are “just looking.”
Suzanne Paling
Suzanne Paling joins Jim Blasingame to reveal the nature of sales coaching as a way to influence future behavior, especially with regard to how the customer expects to buy.
Jay Baer
Jay Baer joins Jim Blasingame to reveal that half of word-of-mouth is still being conducted by direct, face-to-face or voice contact. Plus the potential rewards and dangers of associating your marketing with controversial issues.
Jay Baer
Jay Baer joins Jim Blasingame to introduce the concept of talk triggers in a powerful association with the 10 thousand-year-old fundamental, word-of-mouth.
Alan See
Alan See joins Jim Blasingame to reveal the financial damage that accrues when you allow customers to become disengaged, not because they don’t like you, but because you allowed your business to become irrelevant.
Alan See
Alan See joins Jim Blasingame to report on new research that shows the efficiency and profitability of making sure you’re marketing is aligned with customer expectations.

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