Connecting with customers comes in many forms. Joyce Weiss joins Jim Blasingame to talk about all the ways customers want you to connect with them and why this is both a challenge and an opportunity.

Have you discovered the power of the blog? Joyce Weiss joins Jim Blasingame to talk about how she is using a blog to connect with prospects and stay connected with customers.

Online communities create more targeted demographics. Mike Muetzel joins Jim Blasingame to discuss how all generations may be influenced more by the communities they belong to that their demographic profile.

Gen Y may have more disposable income that any other generation in history. Mike Muetzel joins Jim Blasingame to discuss why traditional marketing doesn’t always work when courting Gen X and Y.

Is there an ROI in a smile? Paula Lovell joins Jim Blasingame to report on how one small business owner grew her business exponentially based on the power of a smile.

How one small business finds ROI in putting employees first. Paula Lovell joins Jim Blasingame with a case study on how one company found great successful with a marketing strategy that focuses on employees first and customers second.

Mobile technology is the way of the future. Bob Negen joins Jim Blasingame to discuss the marketing paradigm shift caused by mobile technology, and why understanding and responding to this fact is the key to avoiding the slow death of irrelevancy.

How has social media changed the rules of marketing? Bob Negen joins Jim Blasingame to reveal how to incorporate social media into your marketing strategy in a way that works for you and your customers.

Do you have a 21st century marketing strategy? Bob Negen joins Jim Blasingame to reveal what modern marketing strategy looks like and why your old one won't work where the marketplace is going.

Are you delivering what customers really hunger for? Tom Asacker joins Jim Blasingame to discuss why it's not enough today to just deliver what you sell to customers, you have to identify how they want it delivered - that's the new value.