Bob Negen

Bob Negen

Bob Negen founded the Mackinaw Kite Co., a chain of specialty toy and kite stores, in 1981 when he was only 23 years old. He had just graduated from college, didn’t want to get a “real job” and loved flying kites.

He spent the next twenty years learning the lessons of small business, providing an experience his customers loved and helped create, among other business accomplishments, a yo-yo craze that generated over 2 million dollars selling yo-yos and accessories.

In 1999 he founded WhizBang! Training and has dedicated himself to helping independent businesses thrive in today’s super-competitive business market.

Bob says “kites, yo-yos, plants or panty hose, it’s all retail, it’s all about giving your customers the kind of experience that makes your business memorable”.
Category: Customer Care

Interviews with Bob Negen»See allInterviews RSS Feed

Bob Negen joins Jim Blasingame to reveal why engaging customers with the combination of soul and professionalism is the key to success in 21st century retail.
Bob Negen joins Jim Blasingame to reveal why you gotta have soul today to run a successful face-to-face retail operation, and he defines what that looks like.
Bob Negen joins Jim Blasingame to discuss how he makes decisions about his business by first asking “what would my customers want?” and then proceeding as indicated.