Interviews RSS Feed

Category: Customer Care

Carolyn Rhinebarger
One-to-one marketing for small business should be incorporated into your marketing strategy, according to Carolyn Rhinebarger, as she talks with Jim Blasingame and offer some tips and best practices.
Jim Baldwin
It's not enough for a small business to just have a website; it must be optimized so customers can find you on search engines. Jim Baldwin joins Jim Blasingame to explain how to get your website optimized.
Mark Mayberry
How do you know how far to go with customer demands? Mark Mayberry and Jim Blasingame talk about customer service levels that can push your operating envelope.
Jeff Zbar
When should a small business think about a social media strategy and what should that look like? Jeff Zbar and Jim Blasingame talk about how to think about social media and how to develop a strategy.
Tom Markel
How can small businesses maximize their capital and minimize their cash flow problems? Tom Markel talks with Jim Blasingame about how to look for cash and capital under every rock. bringing your computer.
John Quelch
What does marketing have to do with democracy? John Quelch talks with Jim Blasingame about why 21st century marketing should be more about customer relationships than what you want to sell.
Chantal Boxer
People are valuing time more than money, and Chantal Boxer and her husband leverage this phenomenon in their new business, as she explains to Jim Blasingame. This is a great American small business story.
Neal Creighton
When your small business falls short of a customer expectation, how do you redeem yourself? Neal Creighton joins Jim Blasingame to explain how technology canh help gain and maintain high levels of good will with our customers and prospects.
John Arnold
Growing sales revenue can be difficult for a small business in a challenging economy, but John Arnold talks with Jim Blasingame to talk about how to use email marketing to stay connected to existing customers and prospects.
Bill Seratt
What value does tourism bring to a community? Bill Seratt talks about this with Jim Blasingame, including how they partner with other organizations, like the Vicksburg chamber of commerce.

Browse by category