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Category: Online Communities - Social Media

Karen Post
How does technology impact our brands? Karen Post joins Jim Blasingame to discuss why the power of technology has an effect on how we leverage our brands, especially regarding social media.
Rick Maurer
Why you should build an online customer community platform. Rick Maurer and Jim Blasingame discuss why you should create this kind of a customer network, in parallel to the ones you build on popular social media platforms.
Ed Yourdon
Reporting on Enterprise 2.0 and other tech issues, Ed Yourdon joins Jim Blasingame to talk about the differences between how small businesses will leverage social media tools and relationships compared to big businesses.
Kirk Cheyfitz
How will small businesses reach customers in the future? Kirk Cheyfitz and Jim Blasingame talk about this question and answer it by discussing the relevance of social media to your small business and how to blend this new community building activity with traditional marketing resources.
Jeff Zbar
How relevant is face-to-face contact in world gone mad over social media? Jeff Zbar and Jim Blasingame discuss why you should integrate all connection options, including in-person meetings, into your market strategy.
Debra Fine
Do you have all of the right networking tools? Debra Fine talks with Jim Blasingame about how networking tools, including online social media, is critical to professional and small business success.
Jim Blasingame
Is having face-to-face meetings becoming a lost art? Have older professionals forgotten something the younger folks have never mastered? Jim Blasingame poses this question and then offers a number of tips on how to initiate, plan and conduct a successful meeting.
Tim Berry
How does a small business incorporate online community development into its business plan? Tim Berry joins Jim Blasingame to talk about planning for more connection with customers in concert with marketing goals.
Bob Kodner
A dry crack is a happy crack. That's the tag line of Bob Kodner's company, The Crack Team - honest. Bob is back to talk with Jim Blasingame about how his company has grown and evolved since his last visit on the show, including how they have adjusted to economic realities.
Eric Groves
Email marketing has always been a great social media tool, reminds Eric Groves, as he joins Jim Blasingame to talk about the important ways to connect with customers using email, including online surveys.

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