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Category: Online Communities - Social Media

Karen Cortell Reisman
Just exactly, what is a blog, anyway? Karen Cortell Reisman and Jim Blasingame discuss where the term "blog" came from, how they work and what the value is for a small business.
Donna Fenn
How do you solve a "problem" like Generation Y? Donna Fenn joins Jim Blasingame to talk about the good and the unique aspects of employing and working with Gen Y, the last generation to enter the marketplace.
Jim Blasingame
Jim Blasingame explains why the community building aspect of social media resources will give small businesses a huge competitive advantage over their big business competitors.
Christina Cavanagh
Finding high efficiency with all online communication tools is the topic discussed by Christina Cavanagh and Jim Blasingame as they talk about how to be more effective with email, plus email's future amid the plethora of new communication technologies and platforms.
James Leasure
Do your employees use the Internet for their work? Do you know what they're doing online? James Leasure and Jim Blasingame talk about how you can monitor monitor every computer in your business, to reduce wasted time and improve your company's performance. They also talk about how to create online policies.
Mignon Fogarty
"Grammar Girl," Mignon Fogarty, joins Jim Blasingame to offer some tips on how to use proper grammar when producing the content that is so important in connecting with customers, especially in online communities.
Tom Asacker
Transforming marketing strategies into connecting strategies is one of the keys to success in the future. Tom Asacker and Jim Blasingame talk about the thinking and the steps that have to take place in order to connect with customers with dialogue rather than talk at them.
Ramon Ray
How should small businesses be leveraging technology going forward in 2010? Ramon Ray and Jim Blasingame talk about some of the specific tools and resources that are available right now for small businesses to implement in their marketing strategy, including social media and mobile apps.
Scott Fox
What are the best practices for a small business to conduct in order to be successful with social media? Scott Fox joins Jim Blasingame to reveal some of the most important tips for finding a return on the investment of time and resources in social media.
Scott Fox
Can you use social media to raise money for charity? Scott Fox explains to Jim Blasingame how he is using Twitter to raise money for his charity by using that community to involve other people and distribute the message.

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