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Category: Marketing, Branding, Advertising

Jim Heising
Are you ready for the impact apps will have on your business? Jim Heising joins Jim Blasingame to discuss why mobile apps are increasingly the way customers want to connect with your small business and how you can get ready for this.
Leslie Kossoff
What will product development be like in The Age of the Customer™? Leslie Kossoff joins Jim Blasingame to talk about how to determine if your product is aligned with what customers want today and in the future.
Leslie Kossoff
It's all about the customer, not your small business. Leslie Kossoff joins Jim Blasingame to reveal why every business owner has to ask what we do now and how well does that align with what customers want now.
Diane DiResta
Your presentation is NOT about you. Diane DiResta joins Jim Blasingame to remind you that your presentation is about the person your connecting with, not about you - get over yourself and focus on the customer.
Diane DiResta
Do ALL of your presentations serve you well? Diane DiResta joins Jim Blasingame to reveal that every connection you make with customers is a presentation, whether a voice mail, email, business card or proposal. Take the time and effort to get it right.
Jack Uldrich
How much interactive marketing will you accept? Jack Uldrich joins Jim Blasingame with a prediction that interactive billboards will profile consumers as they enter stores and assist them as they shop, but will this help or intrude?
Karen Post
How is small business branding changing in the second decade of the 21st century? Karen Post joins Jim Blasingame to discuss the impact 21st century customers are having on how your brand is being defined.
Bob Negen
Do you need to offer warranties and guarantees? Bob Negen joins Jim Blasingame to talk about the value of a warranty/guarantee strategy, why customers like them and how they may change in the next decade.
Kathy Perry
Are your social media posts good for business? Kathy Perry joins Jim Blasingame with tips on posting the proper mix of business and personal information, plus Jim makes a social media prediction.
Kathy Perry
What impression are you sending with your social media activity? Kathy Perry joins Jim Blasingame to discuss how to craft your social media profile and messages to make sure you're sending the impression that conveys the best possible image.

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