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Category: Online Communities - Social Media

Neal Creighton
Why is social media so hard for small businesses to adopt? Neal Creighton joins Jim Blasingame to discuss how the many facets of social media are playing in the relationship between businesses and customers.
Kathy Perry
Should every small business have a social media strategy? Kathy Perry joins Jim Blasingame to reveal why, regardless of what you sell or the size of your business, at least part of your marketplace activity should be conducted in the social media environment.
Kathy Perry
How do you make social media relevant to your small business? Kathy Perry joins Jim Blasingame with tips on how to use social media strategies and activity to find your targeted customers as they connect online.
Anita Rosen
Which should you focus on more: website or social media? Anita Rosen joins Jim Blasingame to discuss why having a website and social media activity are not alternatives, but should be used to complement each other.
Brian Moran
There are at least six reasons why social media is good for your small business. Brian Moran joins Jim Blasingame to discuss the six reasons to use social media for your business, including lead generation, customer service, networking and public relations.
Brian Moran
Are you using social media as part of your marketing strategy? Brian Moran joins Jim Blasingame to discuss the importance of incorporating social media into your business plan's marketing strategy.
Steve Strauss
How are small businesses handing the recovery? Steve Strauss joins Jim Blasingame to report on how small businesses are dealing with this marathon recovery, including finding ways to use social media to build online customer communities.
David Rock
David Rock joins Jim Blasingame to discuss the fine line between using technology to accomplish company goals while meeting customers’ expectations. The answer is to ask customers what they want.
David Rock
Are we slaves to our technology? David Rock joins Jim Blasingame to discuss the impact of technology on the brain, including social interaction, plus social media’s effects on work ethics and regulating the use of technology.
Gary Vaynerchuk
Is it better to build customer communities instead of a social media strategy? Gary Vaynerchuk joins Jim Blasingame to discuss building customer communities, plus the power of digital word-of-mouth marketing, or user generated content.

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