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Jim Blasingame
The already accelerating shift to more IP leverage was punched into overdrive by the coronavirus pandemic. Main Street businesses that survive and thrive will blend the two types of intellectual pr... » More
Jim Blasingame
The coronavirus pandemic has required small business to adapt to marketplace adjustments. Make sure you differentiate between those adjustments that were inconvenient - some extremely so - and thos... » More
Jim Blasingame
Even when operating a business is fun, it usually isn’t funny, except when we're laughing at ourselves. But perhaps we can learn something from the simple truths that are foundational for all good ... » More
Jim Blasingame
On Main Street, a niche is your customers’ evolving expectations looking for a home. And if there were ever two things perfectly suited for each other, it’s the niche and small business. Does your ... » More
Jim Blasingame
As you relaunch your business post-pandemic, brainstorming could be the essential difference between surviving and, well … you know. Here are some tips to quickstart your team's creative juices. » More
Jim Blasingame
In the New Regular of the post-pandemic economy, where the unimaginable and unprecedented have become our reality, every small business CEO knows he or she must establish and fund risk mitigation i... » More
Jim Blasingame
Your success in the New Regular, post-pandemic economy will be determined by how well you manage the intersection of the two binary codes: high tech AND high touch. » More
Jim Blasingame
As we break our businesses out of coronavirus hell, there will be changes, but just as your computer has default settings, so does operating a business in the marketplace. Restart with a reboot to ... » More
Jim Blasingame
The anxiety every small business owner is justified in having right now, betrays an essential entrepreneurial trait: pathological optimism. That's why "surviving is winning” is a fundamental attitu... » More
Jim Blasingame
Beyond what your small business customers need, there are things they also want. Your success depends on discovering what that is, deliver it, and charge for it. » More