Steven Gaffney

Why it's important to know who makes the buying decisions

How do we get our customers to be honest about who makes the buying decisions? Steven Gaffney joins Jim Blasingame with some valuable tips on how to do a better job of communicating with our customers and prospects.

More interviews with Steven Gaffney »See all

Steven Gaffney joins Jim Blasingame to reveal why risks are involved in claiming the power that you define, including when you create an intentional disruption.
Steven Gaffney joins Jim Blasingame to reveal some of the elements you have to claim to empower yourself, including determining if you’re going to be powerless, conditional or powerful.
Steven Gaffney joins Jim Blasingame to discuss the concept of operating from a position and attitude of power, and how to extend that to your culture that then is assumed by your teams.
Steven Gaffney joins Jim Blasingame to reveal his thoughts on three human responses to challenges, like a pandemic, including the powerless, the conditional and the powerful, and why we may be all three in different circumstances.
Steven Gaffney joins Jim Blasingame to reveal the stages of turning a crisis from managing it to growing from the opportunities, including not requiring perfection and making lots of decisions.