Tom Asacker

Your brand image is what the customer says it is

Tom Asacker joins Jim Blasingame to reveal why customers at least co-own your brand image, so be sure you’re strategy reflect that.

More interviews with Tom Asacker »See all

Tom Asacker joins Jim Blasingame to discuss how the impact of the Internet on how we approach customers has created unprecedented tasks and costs.
Tom Asacker joins Jim Blasingame to reveal how the way customers perceive and find brands has completely shifted due to the Internet, and what you need to know about that implication.
Tom Asacker joins Jim Blasingame to discuss how the impact of the Internet on how we approach customers has created unprecedented tasks and costs.
Tom Asacker joins Jim Blasingame to reveal how the way customers perceive and find brands has completely shifted due to the Internet, and what you need to know about that implication.
Tom Asacker joins Jim Blasingame to reveal that the only thing that differentiates a business from customers is how they’re made to feel about the experience, everything else is a commodity.