Ilise Benun

Interview with Ilise Benun

When the economy softens, should you reduce or increase your marketing effort? Ilise Benun talks with Jim Blasingame about why marketing should always be a key element of your business operation, and becomes even more important during slow times.

More interviews with Ilise Benun »See all

Ilise Benun joins Jim Blasingame to discuss why you have to make sure the first-impression you make across your online platforms demonstrates relevance, not a commercial.
Ilise Benun joins Jim Blasingame to discuss how to create consulting opportunities, and whether turning your ideas into online courses is the right thing.
Ilise Benun joins Jim Blasingame to discuss the role of self-made videos as part of your marketing collateral, and whether it’s right for your business model.
Ilise Benun joins Jim Blasingame to discuss how to approach a connection on LinkedIn with a sales pitch, and how not to do it.
Ilise Benun joins Jim Blasingame to discuss how to be an intrapreneur – entrepreneurial employee – in your corporate job, if you can find a corporation that will allow that.