Catherine Kaputa

How women should present themselves physically in business

Ladies, is your body language hurtin you professionally? Catherine Kaputa joins Jim Blasingame to offer advice to women about how to use present yourself physically in the workplace for maximum positive impact.

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Catherine Kaputa joins Jim Blasingame to reveal the power of influencers as a marketing strategy, and don’t forget to include your employees, but make sure they receive training on how to advocate on social media.
Catherine Kaputa joins Jim Blasingame to reveal the increasing use of voice search by consumers and what your business has to do to be prepared for this huge shift in customer expectations.
Catherine Kaputa joins Jim Blasingame to report on the Uber brand and business model as it disrupts the hidebound taxi industry around the world and deals with government impediments.
Catherine Kaputa joins Jim Blasingame to reveal why even brands that have a lot of money and hype, like We Work and Juul, behind them can’t survive if they have a bad business model and/or a defective product.
Catherine Kaputa joins Jim Blasingame to reveal some of the branding lessons we can learn from the 20+ Democratic presidential candidates.