Steve Martin

Why profitability is a criitcal task for a small business CEO

Perhaps more than management, profitability is a CEO task. Steve Martin joins Jim Blasingame to explain why the long-term profitability of a small business is a role for the company's CEO, not the managers.

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Steve Martin joins Jim Blasingame to reveal how to create, and update, your intellectual property – on the balance sheet or not – in order to drive more profit to the bottom line.
Steve Marin joins Jim Blasingame to show you how to identify several places on your balance sheet where you can find unproductive cash and unrealized profits.
Steve Martin joins Jim Blasingame to the many reasons why every small business CEO must manage regularly with current P&L and cash flow statements, and the balance sheet.
Steve Martin joins Jim Blasingame to discuss how innovation can be incorporated into every aspect of your business.
Steve Martin joins Jim Blasingame to reveal how to create a culture of innovation that makes sure employees are engaged properly, whether their ideas are used or not.