Grant Leboff

How to establish your value with a pricing strategy

Grant Leboff joins Jim Blasingame to discuss how to create an image of value with customers by adding value, and not giving away what you need to sell.

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Grant Leboff joins Jim Blasingame to first report on the toll of the coronavirus on the U.K., and then to explain how to talk with customers about doing business when you first start asking for business.
Grant Leboff joins Jim Blasingame to discuss why before you reopen your business to customers you should revisit and reconfirm with customers whether your pre-pandemic value proposition is still valid and important post-pandemic.
Grant Leboff joins Jim Blasingame to dispel some of the classic marketing myths, like my business is too small to do marketing, and creating content marketing is too difficult.
Grant Leboff joins Jim Blasingame to debunk some of the myths of marketing, including that how you did marketing in the past is still valid, plus marketing and selling are the same thing.
Grant Leboff joins Jim Blasingame to dispel some of the classic marketing myths, like my business is too small to do marketing, and creating content marketing is too difficult.