Ed Harrington

When advertising puffery goes too far

Ed Harrington joins Jim Blasingame to discuss the unfortunate practice of taking liberties with the truth about a product or position, beyond the legal method called puffery.

More interviews with Ed Harrington »See all

Ed Harrington joins Jim Blasingame to discuss bringing customers into your plans for change, as if they were the last mile contributors on your change team.
Ed Harrington joins Jim Blasingame to reveal the challenges of getting new ideas and changes accepted and working at the last mile of your organization, including the balance between quantity and quality.
Ed Harrington joins Jim Blasingame to discuss bringing customers into your plans for change, as if they were the last mile contributors on your change team.
Ed Harrington joins Jim Blasingame to reveal the challenges of getting new ideas and changes accepted and working at the last mile of your organization, including the balance between quantity and quality.
Ed Harrington joins Jim Blasingame to reveal the three Ps that you must incorporate in the selling of your new concept or product, including premise, promise and proof.