Ed Harrington

When advertising puffery goes too far

Ed Harrington joins Jim Blasingame to discuss the unfortunate practice of taking liberties with the truth about a product or position, beyond the legal method called puffery.

More interviews with Ed Harrington »See all

Ed Harrington joins Jim Blasingame to reveal the three Ps that you must incorporate in the selling of your new concept or product, including premise, promise and proof.
Ed Harrington joins Jim Blasingame to reveal the many touch points involved in getting customers to be attracted to your new idea or product.
Ed Harrington joins Jim Blasingame to reveal the three Ps that you must incorporate in the selling of your new concept or product, including premise, promise and proof.
Ed Harrington joins Jim Blasingame to reveal the many touch points involved in getting customers to be attracted to your new idea or product.
Ed Harrington joins Jim Blasingame to discuss the lamentable condition in public discourse where the concept of neutrality is essentially non-existent, and the dangers of a neutral main-stream media.