Bob Negen

How to conduct a customer experience audit

Bob Negen joins Jim Blasingame to reveal why every business should conduct a customer experience audit by your team, and compare that to what customers are telling you about their experience and expectations.

More interviews with Bob Negen »See all

Bob Negen joins Jim Blasingame to reveal why survival for Main Street retailers today requires more than just showing up, you have to deliver the relevance before customers let you deliver the stuff.
Bob Negen joins Jim Blasingame to discuss the progress of health care reform coming out of Congress this year, and to report that there isn’t any progress and won’t be any health care reform this year.
Bob Negen joins Jim Blasingame to report on the three big holiday shopping days, and why small businesses have to get people to come in the door every day.
Bob Negen joins Jim Blasingame to discuss what small retailers have to do to claim their part of the retail vacuum created when the big retailers left town.
Bob Negen joins Jim Blasingame to report on the unprecedented retreat of legacy retailers from Main Street and why this should also be an unprecedented opportunity for small retailers.