Kristin  Zhivago

Getting help with your social media strategy

Kristin Zhivago joins Jim Blasingame to reveal how to add human capability to your social media strategy, including in-house talent and outside expertise.

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Kristin Zhivago joins Jim Blasingame to reveal some of the things you must know about competing with Amazon when it comes to appealing to customer state of mind.
Kristin Zhivago joins Jim Blasingame to reveal that state of mind is the most important factor in what motivates someone to seek a purchase, choose a supplier and what they buy, and what you have to do to learn what that is.
Kristin Zhivago joins Jim Blasingame to reveal how to conduct, or contract with people who conduct, your digital marketing strategy, including not minimizing what you know about your own customer expectations.
Kristin Zhivago joins Jim Blasingame to recognize the challenge small businesses have in keeping up with digital marketing pressures, and how to adopt the right new strategies while maintaining the fundamental ones.
Kristin Zhivago joins Jim Blasingame to reveal the current problem of employee candidates lying about the depth of their experience when interviewing for a job.