Kristin  Zhivago

Profiting from the digitization of marketing

Kristin Zhivago joins Jim Blasingame to reveal how marketing as a practice changed when it was digitized, and how to make sure you’re not missing opportunity.

More interviews with Kristin Zhivago »See all

Kristin Zhivago joins Jim Blasingame to reveal how to create an “anti-selling” strategy that begins with the hiring process of salespeople and goes through training.
Kristin Zhivago joins Jim Blasingame to suggest the steps of “anti-selling” to help your salespeople more closely meet the evolving expectations of customers.
Kristin Zhivago joins Jim Blasingame to reveal how to create an “anti-selling” strategy that begins with the hiring process of salespeople and goes through training.
Kristin Zhivago joins Jim Blasingame to suggest the steps of “anti-selling” to help your salespeople more closely meet the evolving expectations of customers.
Kristin Zhivago joins Jim Blasingame to reveal that digital marketing must be accomplished by all businesses, including small ones, and why this is the greatest challenge for Main Street businesses.