Rick Mathieson

How IOT, or the Internet of Things, will impact your business

Rick Mathieson joins Jim Blasingame to report on how some large organizations are using the Internet of Things concepts and technology to ramp up service levels, and how to compete in this environment.

More interviews with Rick Mathieson »See all

Rick Mathieson joins Jim Blasingame to reveal what you have to do to adjust your SEO indexing strategy to conform to the search instructions associated with virtual digital assistants that receive voice commands.
Rick Mathieson joins Jim Blasingame to reveal the concept of geo-fencing/proximity marketing, which is the latest form of local search, and how small businesses can use it to their benefit against the big boxes.
Rick Mathieson joins Jim Blasingame to reveal what you have to do to adjust your SEO indexing strategy to conform to the search instructions associated with virtual digital assistants that receive voice commands.
Rick Mathieson joins Jim Blasingame to reveal the concept of geo-fencing/proximity marketing, which is the latest form of local search, and how small businesses can use it to their benefit against the big boxes.
Rick Mathieson joins Jim Blasingame to report on some of the algorithm changes Facebook is making to their advertising strategy, which will likely impact how you do business with them, and not in a good way.