Don Cooper

Interviews with Don Cooper RSS Feed

What is THE most important rule for negotiating? Don Cooper joins Jim Blasingame to offer the most important rules for negotiating and ideas and priorities to have before beginning a negotiation conversation.
What are the most common misconceptions and mistakes with negotiating? Don Cooper joins Jim Blasingame to discuss common misconceptions and big mistakes people make when negotiating with another party.
Why isn't it enough just to deliver products well? Don Cooper joins Jim Blasingame to discuss why more than just delivering the best goods, services and value to customers, you also have to connect with them on an emotional level, too.
Are you meeting your customers' emotional needs? Don Cooper joins Jim Blasingame to reveal the 7 emotional needs of every customer and how to meet those needs and appreciate customers, and always, always say "thank you."
How do you convert a customer complaint into an opportunity? Don Cooper joins Jim Blasingame with tips on turning a customer’s problem into an opportunity by trying to win (keep the customer) instead of trying to be right.
How do you empower employees to solve customer problems? Don Cooper joins Jim Blasingame to reveal that employees must be trained how to not take a customer complaint personally.
What if your sales growth could be achieved with just the customers you already know? Don Cooper and Jim Blasingame talk about how to grow sales revenue by learning how to up-selling and cross-selling.
Is the art of making a professional presentation dying in the marketplace? How are you and your team at presenting proposals to prospects and customers. Don Cooper discuss the importance of creating and delivering great sales presentations with Jim Blasingame, and how that can increase sales and your success level.
Setting sales goals are critical for small business success, according to Don Cooper, as he and Jim Blasingame discuss the importance of having a structured sales goal setting process, including specific tips and best practices.
Do you know the difference between a suspect and a prospect? Don Cooper talks with Jim Blasingame about how to identify the profile of customer that is most likely to do business with you and how to prospect for just that group and not spend resources on those who aren't likely to do business with you.