Lois Geller

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It is essential to stay positive in times of economic strife. Lois Geller writes on finding the positive in your small business economic environment. » More
Do you mail catalogs out to prospects? Lois Geller offers some tips that will help you mail smarter and get more sales. » More
You've closed the sale on your real estate transaction; why keep the customer when it's finished? Lois Geller offers some insight. » More
Make your best customers feel special if you want to keep them around. Lois Geller tells the story. » More
How do direct mailers help your marketing and sales? Lois Geller explains and tells a story as an example. » More
Lois Geller explains the importance of having positive people as part of your marketing plan. » More
How to create a great direct mail letter. » More
...You Need to Know Mail Order Math » More
Some points to consider as you take a fresh look at your own promotional materials. » More
The Ultimate Marketing Tool » More