The Age of The Customer®

Advice, information and training in the field of economics, business operations and business management.

THE AGE OF THE CUSTOMER® is a fundamental belief system originating with Jim Blasingame.

THE AGE OF THE CUSTOMER® is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.

THE AGE OF THE CUSTOMER® brand of written publications has been painstakingly developed by Jim Blasingame outlining his beliefs regarding the new economy. Jim is currently working on a series of THE AGE OF THE CUSTOMER® brand books summarizing his research, writings, interviews, teaching, and coaching in the fields of small business economics and business operations. Please browse the following publications to learn more about Jim's unique way of looking at the marketplace.

Jim Blasingame
Small businesses survive with a kind of "I GOTTA make it" resolve, but resolve alone isn't enough. To overcome the reality of their numbers they have to combine grit with a focus on operating fund... » More
Jim Blasingame
Purchasing and operating a franchise is entrepreneurial coloring inside of the lines. But, there are four components you must take into consideration before buying a franchise. » More
Jim Blasingame
Giant sequoia redwood trees grow very tall. Bradford pear trees, not so much. It's all in the genes. But there’s no genetic code for a business, which can become whatever its owner makes it. And th... » More
Jim Blasingame
Once, small business growth meant expanding across town. But new technologies and demographic shifts have made expanding outside America’s four walls increasingly compelling. » More
Jim Blasingame
In The Age of the Customer, where value is now presumed, the prime differentiator is no longer competitiveness, but rather relevance. Today the question every business must focus on when they go to... » More
Jim Blasingame
Investors and job creators of all shapes and sizes are all dressed up, looking for a place to go. We’re thinking economic expansion, but unfortunately, what happens next is not up to us. » More
Jim Blasingame
When customers are empowered, businesses are disrupted and barbells are likely. » More
Jim Blasingame
Networking is the professional version of the gregariousness of humans – we just like doing it. Done right, networking is a commitment to what’s best for the person on the other side of the handsha... » More
Jim Blasingame
Quality service can create a hit to cash flow so quickly it’ll take your breath away: “OMG! Get out there and fix this!” Lots of drama. A quality process is commitment to profitability, requiring d... » More
Jim Blasingame
With 9 of the top 10 small business concerns associated with the government, members of all three parties -- Democrats, Republicans and Trumpicans -- now know where to start to help small businesses. » More