Jeff Zbar

Interviews with Jeff Zbar RSS Feed

How have smart phones changed the competitive landscape? Jeff Zbar joins Jim Blasingame to discuss how customers are using smart phone technology - mobile apps - and why small businesses must follow them there.
When customers want you to "follow them home," could you do it? Jeff Zbar joins Jim Blasingame to talk about using mobile technology to stay connected with customers, and why this is getting easier with the ability to create mobile apps for your small business.
What does it take to make your business ready for an interruption? Jeff Zbar joins Jim Blasingame to discuss the various ways your office, home office or a teleworker’s office should be prepared for an interruption or breach of security, including hardware and software tips.
How can you use email signatures to your advantage? Jeff Zbar joins Jim Blasingame to talk about using email signatures, or a "sig," as a marketing tool,, plus how to make the message engaging, including periodically changing or making it relevant to the recipient.
Why is it so hard for small business owners to take a vacation? Jeff Zbar joins Jim Blasingame to talk about the process that small business owners go through in order to take a day or two off, let alone a full vacation.
How do you deal with the things that literally keep you up at night? Jeff Zbar joins Jim Blasingame to talk about what you can do when things that go bump in the night for your small business literally keep you from sleeping.
How do you select the right printer for your small business? Jeff Zbar joins Jim Blasingame to talk about printer technology, including new ink options and how to purchase the right printer for your small business.
Are you looking for love (customers) in all the wrong places? Jeff Zbar joins Jim Blasingame to talk about the variety of places customers hang out - including social media, how to find them and the right way to connect with them there.
How can start-ups make sure they stay focused and stick to their knitting? Jeff Zbar joins Jim Blasingame to talk about the distractions that look like opportunities, and start-up small businesses can know how to tell the difference.
When do innovations add value and when do they change business models? Jeff Zbar joins Jim Blasingame to talk about specific innovations that simultaneously give some small business a great advantage while causing a paradigm shift for others.