Tim Elmore

The one book every parent, teacher, coach, and youth worker should read.

Generation iY paints a compelling - and sobering - picture of what could happen to our society if we don't change the way we lead today's teens and young adults. Research-based and solution-biased, it moves beyond sounding an alarm to outlining practical strategies to:

• Guide unprepared adolescents to productive adulthood
• Correct crippling parenting styles
• Repair damage from (unintentional) lies we've told kids
• Coach them toward real success instead of superficial "self-esteem"
• Adopt education strategies that engage (instead of bore) and "i" generation
• Pull youth out of the "digital" ghetto into the real world
• Employ their strengths and work with their weaknesses on the job
• Defuse a worldwide demographic time bomb
• Equip Generation iY to lead us into the future