Robert Brands

Interviews with Robert Brands RSS Feed

Every innovation must be tested and measured. Robert Brands joins Jim Blasingame to talk about the elements of testing and measurement in your innovation strategy and why these are essential.
How comfortable are you with failure? Robert Brands joins Jim Blasingame to reveal the close relationship that successful innovation has with failure, and why the best innovators have to be comfortable with this.
Build an innovative culture by building a budget for it. Robert Brands joins Jim Blasingame to reveal how to create a budget and compensation strategy to promote an innovative culture.
How an innovative culture helps you keep customers. Robert Brands joins Jim Blasingame to talk about how having an innovative culture can help you become integrated with your customer operations.
Are you training for innovation? Robert Brands joins Jim Blasingame to reveal why having a culture of innovation requires a training program to teach your team how to think and be innovative.
Do you know how to develop an innovation training program? Robert Brands joins Jim Blasingame to reveal the elements of a program to train your team how to be innovative in order for your business to sustain success.
Top management probably should not lead innovation meetings. Robert Brands joins Jim Blasingame to explain why innovation meetings should be open and free-flowing, which means the boss probably shouldn't attend.
Can you get comfortable with innovation failures? Robert Brands joins Jim Blasingame to talk about why if you innovation program isn't working, it might be because you're too afraid of failure.
Are you using effective innovation tools? Robert Brands joins Jim Blasingame to reveal how to use white boarding and brain writing to help your teams create and execute more effective innovations.
Are you prioritizing your innovations? Robert Brands joins Jim Blasingame to reveal why a prioritization strategy is necessary to make sure your innovation plan is focused and effective.