Karen Post

Interviews with Karen Post RSS Feed

Are you blending your brand strategy with your social media plan? Karen Post joins Jim Blasingame to explain why your brand must be an integral part of building customer communities online.
What if someone told you that giving stuff away could help build your brand? Well, that's exactly what Karen Post told Jim Blasingame as they talked about some of the strategies you can use around free stuff.
Do you think you're creative? Karen Post joins Jim Blasingame to report on some interesting statistics about creativity and what makes people creative.
What do social media outlets have to do with branding? Karen says "a lot" and she talks with Jim about how to use them to your advantage.
What if your brand could lead your business into the future, instead of your brand being an afterthought? Karen and Jim talk about how to lead with your brand, instead of dragging it along.
Karen talks with Jim about being a "right brain" creative person and what she's doing to get those folks to join a community.
Karen and Jim talk about how to be creative in developing and executing your small business brand by thinking productively, not reproductively.
Karen talks with Jim about the concept of reinventing your small business brands, which she calls "born again brands." They talk about three of the indicators to use when making brand adjustments.
Karen and Jim talk about ways to leverage your brand without advertising.
Karen and Jim talk about how one of the key components of having and maintaining a strong brand is to create a positive and compelling experience when our customers do business with us.