What do customers want? Darren Pleasance joins Jim Blasingame to explain the role that sales plays in driving business performance, plus how customers are learning about your product & purchasing through many different channels & you have to be available to them on all of them.

What is a sales engine? Darren Pleasance joins Jim Blasingame to explain explain that a sales engine is the collection of resources it takes to have a high performing sales model, plus finding growth before your competitors.