Ilise Benun

Is social media providing an ROI for small businesses?

Where is the ROI for a small business social media strategy? Ilise Benun joins Jim Blasingame to compare a traditional marketing strategy and a social media strategy, and conclude that you need both/and, not either or.

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Ilise Benun joins Jim Blasingame to reveal three things to do to encourage customers to have a pricing conversation with you that contributes to acquiring the right kind of customer.
Ilise Benun joins Jim Blasingame to discuss the good and bad about making your pricing available on your website.
Ilise Benun joins Jim Blasingame to reveal three things to do to encourage customers to have a pricing conversation with you that contributes to acquiring the right kind of customer.
Ilise Benun joins Jim Blasingame to discuss the good and bad about making your pricing available on your website.
Ilise Benun joins Jim Blasingame to talk about how much personal information you should include when you’re writing content to customers.