Ilise Benun

Is social media providing an ROI for small businesses?

Where is the ROI for a small business social media strategy? Ilise Benun joins Jim Blasingame to compare a traditional marketing strategy and a social media strategy, and conclude that you need both/and, not either or.

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Ilise Benun joins Jim Blasingame to say that you should develop your niche closely to your talent, plus how to price your niche services.
Ilise Benun joins Jim Blasingame to reveal why you should focus on your niche and develop it into your market advantage.
Ilise Benun joins Jim Blasingame to reveal why you don’t have to be a consultant to offer service packages, and why this strategy promotes recurring revenue.
Ilise Benun joins Jim Blasingame to talk about why creating packages for the services you provide has many advantages for you and your clients.
Ilise Benun joins Jim Blasingame to talk about how to focus and quantify your goal setting, especially when trying to identify your ideal customer profile.