The Age of The Customer®
Advice, information and training in the field of economics, business operations and business management.
THE AGE OF THE CUSTOMER® is a fundamental belief system originating with Jim Blasingame.
THE AGE OF THE CUSTOMER® is a line of products and services offered by Jim including a series of books, written articles and publications, and educational materials; advisory services; and consulting/training all in the field of Economics, Business Operations and Business Management.
Please browse the following selection of THE AGE OF THE CUSTOMER® educational audio products to learn more about Jim’s motivational beliefs, products, and services concerning small business economics and operations; including Jim's exclusive series of THE AGE OF THE CUSTOMER® shows.
Ilise Benun joins Jim Blasingame to reveal the Four Cs of marketing, including a discussion of the last two, cultivate customers and build credibility.
Ilise Benun joins Jim Blasingame to reveal why you should follow the Four Cs of marketing, including choosing your profile customer to focus on, and identifying the best ways to connect with them.
Eva Rosenberg joins Jim Blasingame to reveal the compliance issues employers have to address to comply with the mandates of Obamacare.
Jay Mincks joins Jim Blasingame to reveal how his organization has adjusted to the new expectations of customers in the Age of the Customer.
Janet Christy joins Jim Blasingame to reveal the dangers of a business having a dependence on set-aside business preferences, or a limited number of customers.
Peter Meyer joins Jim Blasingame to reveal the key elements of a brand that’s build and based on authenticity and values that are delivered automatically with products and service.
Peter Meyer joins Jim Blasingame to reveal why the essence of brand value today is authenticity you deliver, not just talk about, and why small business has an authenticity advantage.
Peter Meyer joins Jim Blasingame to reveal the role that values plays in brand image and value, and why small businesses have an advantage that money can’t buy.
Pam Danziger joins Jim Blasingame to reveal her recent research on affluent consumers, the top 20%, regarding their spending plans for the holidays.
Greg Bustin joins Jim Blasingame to reveal the power of accountability in business and why the most important factor is character.