Running a successful retail small business in the 21st century
How do you run a successful retail small business in the 21st century? Bob Negen joins Jim Blasingame to talk about the 21st century issues that all small business retailers have to deal with, including balancing face-to-face with technology.
More interviews with Bob Negen »See all
Having a cool store front isn't enough to get customers to come back. Bob Negen joins Jim Blasingame to discuss why revitalizing downtown isn't enough, you have to create a memorable customer experience to create loyal customers.
One of the most important relationships is with the time you have. Bob Negen joins Jim Blasingame to talk about the time we have and the work we have to do, and how to create a more productive relationship between these two.
Are you connecting with your customers? Bob Negen joins Jim Blasingame to discuss the importance of relationships in small business and the increasing desire of customers to connect online, plus how email marketing is still the most effective way to connect.
What does a small business have to do to stay relevant with customer expectations? Bob Negen joins Jim Blasingame to reveal best practices on how to be relevant to customer expectations, including email, mobile and Internet connections.
Can your online strategy work with a customer loyalty program? Bob Negen joins Jim Blasingame to discuss how to manage and blend customer loyalty programs with your online strategy.
