Discovering the power of the "micro-script" for small business
How can a small business discover the power of the "micro-script"? Bill Schley joins Jim Blasingame to introduce the idea of developing "micro-script" language for every communication, especially with marketing and customers connections.
More interviews with Bill Schley »See all
Main Street has become the collateral damage of Wall Street. Bill Schley joins Jim Blasingame to discuss how small businesses are squeezed in the regulatory war between Washington and Wall Street.
Edison said failure is successfully identifying what doesn’t work. Bill Schley joins Jim Blasingame to reveal that the essence of entrepreneurship is seeing something that doesn't exist, believing that you can create it, and being willing to take that risk.
Entrepreneurship is in America’s DNA. Bill Schley joins Jim Blasingame to discuss why the influence of entrepreneurship on America’s exceptionalism and how the world benefits from it.
Are entrepreneurs at all levels of the marketplace? Bill Schley joins Jim Blasingame to talk about the different ways entrepreneurship is defined, and not all are correct.
Is there a difference between an entrepreneur and a small business owner? Bill Schley joins Jim Blasingame to define an entrepreneur, and to dispel some of the myths about what really motivates an entrepreneur.
