Tom Asacker

A small business brand is not a logo or tag line

Tom Asacker joins Jim Blasingame to reveal the difference between a big business brand, with logos and tag lines, and a small business brand, which is more about the experience of customers.

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Tom Asacker joins Jim Blasingame to remind you that whatever you sell is a commodity, and that the difference you make as you serve customers is where sustainable success comes from.
Tom Asacker joins Jim Blasingame to discuss getting outside of our four walls to see how a changing world is impacting our lives and businesses.
Tom Asacker joins Jim Blasingame to reveal the challenges analog humans face as we convert our 10 millennia analog dance into one that includes digital leverage.
Tom Asacker joins Jim Blasingame to reveal the dynamic dance that is created as humanity attempts to incorporate digital leverage with our analog nature.
Tom Asacker joins Jim Blasingame to reveal the challenges analog humans face as we convert our 10 millennia analog dance into one that includes digital leverage.