Rick Maurer

Don't confuse new tools with new rules

Don't confuse new tools with new rules. Rick Maurer joins Jim Blasingame to discuss the mania of some technology fads, like social media, and the dangers of assuming they are changing the rules, when they are really just cool, new tools.

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Influence customers by putting yourself in their shoes. Rick Maurer joins Jim Blasingame to reveal how to influence customers by focusing on their concerns and opportunities, not your products.
A futurist connects the dots so your business can lead change. Rick Maurer joins Jim Blasingame to reveal how to use a futurist's approach to changes in your business by getting team members help you connect the dots.
Business plans should include customer representation. Rick Maurer joins Jim Blasingame to discuss why the best companies include customer interests in their planning process.
Can you read the "writing on the wall?" Rick Maurer joins Jim Blasingame to discuss three sources for interpreting the writing on the wall that is telling you how your small business must change.
Don’t be distracted by marketplace changes – constantly adapt and grow. Rick Maurer joins Jim Blasingame to discuss why it’s okay to fall in love with what you do, but not how you do it if you’re going to thrive in today’s marketplace.