Bill Schley

Interview with Bill Schley

Bill joins Jim for the first time to talk about the primary reasons small businesses don't do a good job of branding, and how to correct that enormous deficiency.

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Bill Schley joins Jim Blasingame to reveal the elements that make a political brand different from a marketing brand.
Bill Schley joins Jim Blasingame to reveal that before you can establish a brand, that product, person or idea has to first be brandable.
Bill Schley joins Jim Blasingame to remind you that marketing and advertising have one goal: make a sale. So keep it simple and sell.
Bill Schley joins Jim Blasingame to reveal what the “marketing disease” is, and to identify the three things you have to do to immunize your business from the scourge.
Bill Schley joins Jim Blasingame to remind you that marketing and advertising have one goal: make a sale. So keep it simple and sell.