Catherine Kaputa

Catherine Kaputa

Catherine Kaputa is a brand strategist, speaker and president of SelfBrand. She is the author of You Are a Brand, In Person and Online: How Smart People Brand Themselves for Success, Breakthrough Branding: How Smart Entrepreneurs and Intrapreneurs Transform a Small Idea Into a Big Brand and Women Who Brand: How Smart Women Promote Themselves and Get Ahead.

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Catherine Kaputa joins Jim Blasingame to report on the power of a quality brand to take a tiny operation to a national Main Street level and an IPO on Wall Street.
Catherine Kaputa joins Jim Blasingame to report on the Ample Hills ice cream company’s growth history that was driven by a brand known for quality and how a little luck gave them a big boost.
Catherine Kaputa joins Jim Blasingame to report on the Halal restaurant chain that grew from a single hotdog stand on wheels to a growing chain of restaurants by knowing and leveraging the power of their brand.