Marvelous Mary Westheimer, as Jim calls her, discusses the one-of-a-kind survey Bookzone conducted about how people use the web. Mary and her company talked with 9000 publishers, mostly small independent ones, and asked them how they use the Net, how they developed their websites, how much money they spent, etc., etc. This is a very important interview for anyone who wants to know more about Internet usage.
Mary tells Jim what an ezine is, and how to market your business with them.
Mary talks with Jim about how to manage all of the technological capability in our lives, plus how to market your business on-line, including how to work with search engines and directories.