Friday, April 26, 2019
Rob Grede joins Jim Blasingame to reveal that measurement has never been easier to track marketing performance, and focusing on specific prospects, not broadcast marketing, is more efficient and delivers a higher ROI.
Rob Grede joins Jim Blasingame to reveal that cultivating influencers leads to high marketing ROI, as does creating native ads and of course, anything to do with video.
Ellen Rohr joins Jim Blasingame to reveal that while the national media has lost the ability to do honest – non-opinion – reporting, there is still plenty of solid journalism being practiced on Main Street.
Ellen Rohr joins Jim Blasingame to reveal how “click bait” journalism has become a business model that is being practiced increasingly by even so-called reputable outlets, and why we have to learn how to resist and avoid.
Howard Ross joins Jim Blasingame to reveal the increasing level of intolerance and intellectual dishonesty that has made Americans unable to disagree without having to show the other person is not only wrong, but not worthy of being in our “tribe.”
Howard Ross joins Jim Blasingame to reveal how to prevent the current cultural divide – especially politically – from interfering in the success of your business.
Steve Martin joins Jim Blasingame to discuss the problems that arise when someone uses passive-aggressiveness to control a relationship or derail a project.
Steve Martin joins Jim Blasingame to reveal some of the ways to discuss passive-aggressive behavior with employees to prevent it from becoming a problem at the individual and team level.