Recent Interviews: Marketing - Branding - Advertising
Barbara Luther joins Jim Blasingame to reveal how to evaluate some of the offers you get in the mail and by email, as to whether they’re illegal or just not a good deal.
Olalah Njenga joins Jim Blasingame to reveal some of the best practices that will help you have a great year-end finish in sales, including making sure you focus on those customers who can close this year.
Olalah Njenga joins Jim Blasingame to report on proposed changes that will require small businesses to change how they pay hourly and salaried employees.
Jim Blasingame reveals the parallel universes of the Age of the Seller and The Age of the Customer, how the former is being replaces by the latter, and how that is impacting your business.
Jim Blasingame reveals that the energy driving The Age of the Customer is from the new expectations of customers provided by the increased availability of information.
Mark Babbitt joins Jim Blasingame to reveal the impact of social media as a marketing paradigm shift and how a call-to-action is now less impactful than demonstrating relevance to prospects.
Mark Babbitt joins Jim Blasingame to talk about the fact that the term social media is unintuitive for small business owners and why they should think of it more in terms of different ways to connect with customers.
Kathy Perry joins Jim Blasingame to offer some suggestions about how to use social media to maintain relevance on Small Business Saturday.
Kathy Perry joins Jim Blasingame to reveal the shear enormity of eyeballs that are using social media to inform themselves on many levels.
Kathy Perry joins Jim Blasingame to report on how Instagram and Facebook have increased the security for all associated apps.