Recent Interviews: Marketing - Branding - Advertising
Steve DelBianco joins Jim Blasingame to report on the controversy between ridesharing, tech-driven transportation companies, like Uber, and legacy taxi industry, like Yellow Cab.
Daniel Burrus joins Jim Blasingame to reveal that just when you thought new media would take over old media, you realize they’re not more compatible than ever.
Mark Babbitt joins Jim Blasingame to talk about the impact of the social experience and behavior of customers, and how that’s impacting businesses.
Mark Babbitt joins Jim Blasingame to offer the best ways to think about return on investment for our social media strategy, and how to improve that return.
Kevin Paul Scott joins Jim Blasingame to report on the efforts Apple is taking to remain relevant and whether it will be enough.
John Dini joins Jim Blasingame to talk about how our reputation is transferred between people without a digital connection and how these can be powerful for good or not.
Cliff Ennico joins Jim Blasingame to report on a court case where two parties tried to claim ownership of the “likes” of the users of an online community.
Rick Maurer joins Jim Blasingame to reveal that Honda’s success was partially because their R&D department stayed involved all the way down the production line.
Catherine Kaputa joins Jim Blasingame to talk about why taking the time and effort to give your business, product or other venture a name that connects with stakeholders and customers.
Catherine Kaputa joins Jim Blasingame to reveal her new service that focuses on helping small businesses conduct a successful naming effort for company and product names.