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Interview with Robert Gordman

Do you have unprofitable customers? Bob talks with Jim about how to identify those high-maintenance customers and what to do with them. They also discuss how to find and keep the high-profit customer.

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More interviews with Robert Gordman»See all

With all of the clutter that bombards us, what are the three things all small business owners must do each day to insure that they stay in business? Robert Gordman talks with Jim Blasingame about these three things, including handy examples. Don't miss this interview.
How do you find out when your customers move the goalposts? Bob talks with Jim about what he calls a "future audit" which is based on talking with your customers and employees about what customers want.
Have you found your business' sweet spot? Bob talks with Jim about what he calls the "super sweet spot" and how your business will be transformed when you get yours.
Creating profit in our small businesses is a very important goal and Bob joins Jim to talk about how to be more profitable.
Bob joins Jim to talk about how to identify your core customers -- the most profitable ones -- and how to grow new ones.