Ruth Sherman

Small business lessons from the Toyota recall fiasco

What PR lessons can small businesses learn from the Toyota product recall fiasco? Ruth Sherman joins Jim Blasingame to offer several tips and best practices that you should apply when communicating with your customers, whether the news is good or bad.

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Ruth Sherman joins Jim Blasingame to reveal the extra level of stress involved in doing business over online video technology, plus how to prepare and deliver a presentation or speech using this method.
Ruth Sherman joins Jim Blasingame to reveal the good and the not so much about doing business with online video technology, including how to step up your professionalism with this practice.
Ruth Sherman joins Jim Blasingame to reveal her experience in proposing her presentation at a Ted-X event, how the process works including financial, content and presenting her program.
Ruth Sherman joins Jim Blasingame to report on what a Ted Talk is, how they have been franchised to make more, smaller events, called Ted-X Talks, and what it takes to be able to deliver one.
Ruth Sherman joins Jim Blasingame to report on the current crisis of lack of qualified workers, and state correctly that all generations have to work together in the workplace with the understanding that each group has something valuable to offer.