Geary Broadnax

Understanding the science of selling

Selling is both art and science, but unfortunately, too many sm4 joins Jim Blasingame to talk about how to track your sale activity using customer relationship software and produce measurements that will help you close more sales.

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How are you managing the information you and your salespeople are collecting about prospects and customers? Geary Broadnax talks with Jim Blasingame about how to use Customer Relationship Software (CRM) to help you minimize the time to manage this information and maximize the opportunity with our customers and prospects.
Do you know what a reverse merger is? Geary joins Jim to talk about how his company recently did a reverse merger, why he did it, what it take and what he expects to gain. If you're intimidated by the process of going public, a reverse merger might be for you.
Can a small business really dominate in a market sector against the big guys? Geary not only says yes, but he's proving it, as he shares with Jim in this very important interview.
Are you ready to consider managing your customers and prospects with more precision? Geary talks with Jim about some research that shows what people want, plus the essential components you should look for when considering customer relationship management (CRM) software to help you.
Are you tracking the sales activity of your sales staff and projecting the likelihood that a prospect will become a customer? Geary and Jim talk about why you must be tracking prospect development and customer relationships if you want to survive in the 21st century.