Category: Online Communities - Social Media
Why is marketing to Millennials different than marketing to Generation X? Olalah Njenga joins Jim Blasingame to reveal the sometimes subtle differences of marketing to the different generations, even between Gen Y and Gen X.
Is crowdfunding in your future? Kathy Perry joins Jim Blasingame to report on the good, bad and ugly parts of crowdfunding as a way to capitalize a cause, a project or one day, a business, and the role social media is playing.
Is Big Brother watching you on Facebook? Kathy Perry joins Jim Blasingame to report on how the Federal Trade Commission is monitoring how we use social media to promote commercial interests.
How do you qualify business prospects? Jeff Zbar joins Jim Blasingame to talk about the advantages of using LinkedIn as a prospecting tool when you need to find out about and/or connect with business decision-makers.
Social media may not be your silver bullet, but it should be one of your tools. Jeff Zbar joins Jim Blasingame to encourage small business owners to get started developing a social media strategy as a long-term marketing plan.
How is your brand enduring in the authentic era? Doug Levy joins Jim Blasingame to reveal what companies have to do to create and maintain a sustainable brand as customer expectations demand more transparency.
Are you frustrated because your marketing strategy isn't working? Doug Levy joins Jim Blasingame to reveal that customer expectations have produced the "Authentic Era" of marketing, where what you say has be be supported by what you do.
Get someone to help you with your social media strategy. Ed Abel joins Jim Blasingame to recommend hiring professional and young employees to help you develop and execute a social media strategy that compliments your traditional practices.
You don't have to perform unnatural acts to adjust to the new marketing resources. Ed Abel joins Jim Blasingame to reveal how to keep all of the new marketing and social media options in perspective with your existing practices.
Are you feeling overwhelmed by all the new marketing options today? Ed Abel joins Jim Blasingame to help put all of the marketing and social media options into perspective so you can make decisions that produce results for you.
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