Category: Online Communities - Social Media
How could YouTube become your next - free - marketing tool? Jeff Zbar joins Jim Blasingame to discuss using YouTube as a “how-to” for yourself, plus creating a YouTube channel with your “how-to’s” for customers.
Do you know what people saying about your business? Jeff Zbar joins Jim Blasingame to offer tips on using social media sites, especially Twitter, to leverage the power of the Internet for research on what others are saying about your business performance.
You don’t have to conquer the online world, but you do need to be a participant. Jeff Zbar joins Jim Blasingame to discuss different tools to leverage free Internet applications that will help you keep up in the online world.
Is the future of small business in the cloud? Kevin O'Toole joins Jim Blasingame to discuss power and efficiency of cloud computing – from no cost to low cost – and how it has contributed to the survival of small business and their future success.
Don't confuse new tools with new rules. Rick Maurer joins Jim Blasingame to discuss the mania of some technology fads, like social media, and the dangers of assuming they are changing the rules, when they are really just cool, new tools.
What do you need to know about joining social media groups? Kathy Perry joins Jim Blasingame to offer tips and best practices on how and why to join a group on a social media platform, including when to avoid them.
Want to connect to your communities on a more personal level? Kathy Perry joins Jim Blasingame to discuss how adding multi-media elements to your social media posts delivers a personal touch, plus how to participate in social media groups.
How do you market in 2011? Nell Merlino joins Jim Blasingame to discuss how connecting with customers is changing, plus a Make Mine a Million announcement for women business owners.
Customers want to hear stories from you, not marketing messages. Bill Schley joins Jim Blasingame to discuss how to tell stories in micro-scripts and then let customer cheerleaders tell others about your story.
In marketing, there’s real gold and fool’s gold. Bill Schley joins Jim Blasingame to discuss why you have to differentiate yourself first with performance and then tell your story with social media, not the other way around.
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