Category: Marketing, Branding, Advertising
Your ability to survive and grow this year will require doing things differently than last year. That's the advice Tom Asacker and Jim Blasingame offer as they talk about the new reality of the marketplace.
What is your mission and purpose of your small business? After he reports on his most recent trip to Russia, and what he found there, Jim Camp talks with Jim Blasingame about why your mission and purpose is important.
What does it take for a small business to blend their traditional marketing strategy with the new social media elements? Gene Marks joins Jim Blasingame to talk about how to pull this off.
What can small business learn from watching Google, including their visionary approach to the 21st century, their successes and their mistakes. Jeff Jarvis joins Jim Blasingame to talk about some of the specific lessons Google is teaching everyday.
What management and marketing lessons can small business learn from watching the Grammy Awards show? Tom Becka talks with Jim Blasingame about several marketing promotion lessons the Grammy Awards can teach us.
How do you get a small business start-up off the ground during a recession? Paul Tobey and Jim Blasingame talk about some of the key steps that must be taken in order to get your new business started successfully.
Love conquers all the saying goes, but in a struggling economy, will this prove to be true for small businesses this Valentine's Day? Gail Goodman talks with Jim Blasingame about the results of Constant Contact's Valentine's Day outlook survey.
Every small business has trade secrets. The question is how are you leveraging and protecting them? David Dawsey joins Jim Blasingame to talk about this important small business intellectual property issue.
How one small business is thriving in the recession. Chantal Boxer joins Jim Blasingame to talk about how her concierge business is expanding despite the turbulent economy by continuing to add value to customer relationships.
How do you survive and thrive as a freelance professional? Michelle Goodman and Jim Blasingame discuss tips and best practices for starting a freelance career or becoming an independent contractor as a way of starting a new small business.
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