Category: Marketing, Branding, Advertising
What do you need to know about Web 2.0 and how will it help your business? Peter Meyer talks with Jim Blasingame about the philosophy and applications of the future of online strategies, including how customers want to be reached, what they want to hear, and how they want to be heard.
Do you need to get more business but can't increase your marketing budget? Joyce Weiss joins Jim Blasingame about how to grow your business organically, with what you already have and who you already know.
When growth stalls, how do you find out what caused it and what do you have to do to turn the trend around? Steve McKee joins Jim Blasingame to discuss how to know when your small business stalls and what to do about it.
Your relevance to customers today only vaguely resembles that of last year. Sam Richter joins Jim Blasingame to talk about how to make sure you're talking with customers about what they find valuable today, rather than presuming nothing has changed in the past 12 months.
What do home-based businesses have to do to survive 2009? Basically, what all business have to do, according to Beverley Williams, who joins Jim Blasingame to talk about the fundamental issue facing all businesses, large and small, which is staying relevant to your customers.
Is your business ready to take advantage of Web 2.0 opportunities, like social media resource? Kirk Cheyfitz talks with Jim Blasingame about how small businesses can increase their marketplace visibility by adding Web 2.0 tools to their marketing strategy.
How will population changes impact global economies? Ken Grobach talks with Jim Blasingame about how birth rates and generational waves will influence the various economies around the globe in the future.
Being versatile in your thinking about serving customers is the key to survival and success in 2009, according to Jeff Zbar as he and Jim Blasingame share their thoughts and experience on how to to stay relevant to customers in a recession.
What is the social media strategy for your small business? Are you using Twitter? Joel Comm joins Jim Blasingame to talk about the business advantages of Twitter and other social media. Joel also evaluates Jim's social media performance - it ain't pretty.
With so much fear in the marketplace, how can your small business be fearless? Steve Chandler and Jim Blasingame talk about attitudes and tools that you can employ to fight your fears and a slow economy successfully.
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